Wellbeing Over 40+ is Trending

  • Whatever the reason, gyms, runs and sportive are filling up with individuals in their fifth decade and beyond. According to Sport England, the strongest increase in sports participation in the past decade has been among the 45-54 age group; a rise of 794,000 people (41 per cent) since 2005-06. And 3.4 million over-55s now take part in sport on a weekly basis, up 28 per cent since 2005-06. These aren’t always inherently sporty types, either: two-fifths of over-50s who exercise say they do it more regularly now than when they were younger, according to a survey by the insurance company RIAS.
  • Gyms, meanwhile, are finding that their best clients are those approaching and beyond retirement. While 31 per cent more 35 to 54-year-olds are hitting the treadmills than a decade ago, this number rises to 63 per cent for the 55-plus age group. According to data collected by Nuffield Health, which owns 77 gyms across the UK and has 211,000 members, the over-65s are the most frequent gym users across all its clubs, and you’re more likely to find a 72-year-old building up a sweat on the gym floor than a person of any other age. These 72-year-olds make an average of eight trips to the gym a month, beating those aged 25-39, who manage only six visits.
  • Also helping drive fitness among the over-40s, however, are new ways of looking at ageing that prove a person’s age is not an automatic indication of their health or capabilities. A recent study by the University of Chicago looked at more than 3,000 people aged 57 to 85 and showed that age played virtually no role in determining differences in health and wellbeing – but mobility and psychological health were key factors in predicting mortality.
  • So, forget the number on your most recent birthday card: it’s never too late to discover your inner wellbeing advocate  and get moving – as our case studies have shown to phenomenal effect.

The study surveyed 1,350 US adults aged 18 to 65 and found that the average American spends $155 per month on their health and fitness, that’s $112,000 in their entire lifetime, and $13,000.